Game: The Mii Games

The target audience for the game would be suited to families and above ages 3 and above.The  platform of the game is Nintendo Wii and DS.

The marketing material that we will create to attract the audience attention is by using TV adverts,billboards,direct media and channel circulars.We can generate in game play to the audience by including HD footage of the game and affordable packs for the  audience.We can do a special promotion to the audience if they pre order  the game by getting a game pack for free such as Olympic pack.We can stimulate audience desire to buy the game by having trailers that  make the audience want to buy the game.At the end of the trailer we  would include details of the the website and links to the twitter and Facebook homepage.